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About us

Who we are

Our main goal in creating Advise Wise was to simplify and improve the later life lending market through the use and the development of advanced technology, to support you with your case and product sourcing.

We’re strongly committed to making sourcing processes simpler and smoother while helping you solve the frustration of using multiple systems and having to re-type information several times. For us, it’s not just efficient, but it saves you precious time, allowing you to focus on what’s really important: providing great advice.

We also want to connect you to lenders’ and solicitors’ products and processes in a better and more efficient way, so that it’s easier for you to find and recommend the most suitable plans for your clients and help them with a smooth completion. This is why we consider Advise Wise to be so much more than just a sourcing platform.

An award-winning company

Our continuous commitment to innovate is clear and has been recognised by the industry.

Advise Wise Vision

Advise Wise is the enabler in later life technology solutions, driving exceptional outcomes for customers and robust market growth.

Our Mission

To empower the later life market to achieve more.

Company Values

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Trustworthy

At Advise Wise, we stand firm on integrity. We prioritise ethical conduct and foster an environment of transparency. We are a dependable partner in the realm of later life technology solutions.

Illustration of a first aid kit

Innovative

We don’t follow; we lead. Advise Wise is a trailblazer, harnessing state-of-the-art technology to shape the future of later life tech. Our commitment to innovation is bolstered by our passion for education, guaranteeing our industry is empowered and fully equipped to embrace the future.

Illustration of Advise Wise product listings

Clear

Simplicity is our strength. We craft user-centric designs that are straightforward and comprehensible. With a lucid and intuitive approach, we cut through complexity, making advanced technology accessible to all.

Our social commitment

Our ethos is to simplify things as much as possible, and this reflects also on our processes, designed to be as efficient as possible. Efficiency also means reducing waste and improving the environment we live in.

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Our partnership with folding@home

We’ve partnered up with Folding@home, a groundbreaking distributed computing project aimed at accelerating scientific research in the pursuit of finding cures for cancer, Alzheimer’s, Parkinson’s, and other life-altering diseases.

Folding@home is a collaborative endeavour that harnesses the power of distributed computing to simulate complex protein folding processes. These simulations play a crucial role in uncovering the intricate mechanisms underlying diseases like cancer, Alzheimer’s, Parkinson’s, and others.

With a deep commitment to making a positive impact on global health, we’ve harnessed our spare cloud processing power to contribute to the Folding@home project. By participating in this innovative initiative, we aim to advance scientific understanding and expedite the discovery of potential treatments and cures for some of the most challenging and devastating medical conditions.

By dedicating our spare cloud processing power to this vital research, we are taking a proactive stance in the fight against some of the most challenging and prevalent diseases of our time. We believe that through collective effort and technology, we can drive significant breakthroughs in medical research. And we are sure this is another small step into the right direction, to have a better impact on our community.

Our partners

Lenders

We’ve partnered up with the UK’s biggest providers to make your sourcing easier and smoother.

Just logo
Aviva logo
Pure Retirement logo
Canada Life logo
Leeds Building Society logo
Legal and General logo
LiveMore logo
The Loughborough Building Society logo
LV logo
Buckinghamshire Building Society logo
Family Building Society logo
Hodge logo
Newbury Building Society logo
more2life logo
Royal London Equity Release logo
Riverton Equity Release logo

Solicitors

We’ve partnered with specialist solicitors who can help you get a quicker case completions.

Adlington Law logo
Barton Law logo
Birketts logo
Boyd Legal logo
Equilaw logo
Forever Legal logo
Garden Stirling Bunet logo
Moss & Coleman Limited logo
Tivoli Legal

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